The wholesale produce trade in India already works. Suppliers and shopkeepers have known
each other for years, sometimes for generations. Prices get negotiated in a thirty-second
phone call. Credit runs on trust that no algorithm is going to price better. Deliveries
happen at 5 AM because that's when they have always happened.
The part that doesn't work is the list.
A supplier's orders arrive as forty separate WhatsApp threads — a voice note here, a
photo of a diary page there, three messages and then a correction. Somebody has to add
all of that up, by hand, late at night, and carry the result into a market at four in the
morning. Get it wrong low and shops go unserved. Get it wrong high and produce rots in
the godown.
Supplier2Shop does one thing about that: it takes every order for a delivery day and
folds it into one total per item. That's it. That's the product.